Annex D: Survey Questions
The state of communications in international development and its relevance to the Millennium Development Goals
1. Introduction
Thank you for agreeing to take part in this short survey. It shouldn't take you more than 15-20 minutes to complete.
Within the context applied in this survey, “development communication”, or simply devcom , refers to any effort to improve the lives of the poor, be it through engaging them more fully in decision-making processes, or getting them to adopt new practices that will make their lives easier, healthier and more secure.
Click “Next” to get started with the survey. If you'd like to leave the survey at any time, just click “Exit this survey”. Your answers will be saved and you can return and complete the survey at a later time.
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2. Legalese
* 1. I understand that the questions I am about to answer, together with my name and the name of my organization, will be included in the final research project of a graduate student in the Masters of Arts program in Communications and Technology at the University of Alberta, Canada. I also understand that the results of this research may be used to further the efforts in the area of development communications at the United Nations Capital Development Fund. I furthermore understand that the results of this survey and its content may be published online or in a journal.
I agree to these terms.
I do not agree to these terms.
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3. Who are you?
So that we can best apply the information you provide and put it within the context of your particular profession, and also so that we can send you a copy of the final results, please provide the following information.
* Contact Information
Name:
Title (position):
Organization or affiliation:
Email:
* Which do you represent? Please check that which is most appropriate:
- UN Organization
- Other Multilateral
- Bilateral Organization
- NGO / CBO
- Academic (professor)
- Academic (student)
- Consultant
- Other
Address (required if you want a hard copy of the final survey results).
Address1:
Address2:
City, State/Province:
Country / Postal Code:
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4. Preferred Terminology
The terminologies and methodologies used to describe devcom are many and varied. Which do you think is most appropriate from your point of view?
* Please select all that apply from your point of view.
- participatory development communication
- communication for development.
- development support communication
- information-education communication (IEC)
- project support communication
- social marketing
- communication and development
- development communication
- Other, if not listed here. Also, give reason for your choice above.
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5. Devcom at your organization
Please describe what “development communication” (or whatever you called it in question 2) means to you and your organization.
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6. Resources for devcom
The ninth UN Roundtable on Communications for Development (Oct 2004) called for a dedicated percentage of a project's budget be committed to communications-related activities. Other UN resolutions and recommendations have reaffirmed this importance. For example, UN Resolution A/59/207 in August 2004 declared that “Communication for development is instrumental in the success of any endeavour to achieve human development” and called for “increased resources redirected towards more effective communication programmes (in development).”
In your opinion, is this being done:
* Among multilateral donors?
- Yes
- No
- Don't know
* Among bilateral donors?
- Yes
- No
- Don't know
* Among NGOs/CBOs?
- Yes
- No
- Don't know
Why do you think this is the case?
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7. Devcom Resources at your Organization
* Has your organization committed resources to development communications in any way, shape or form?
- Yes
- No
- Don't Know
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8. Amount of resources committed to devcom
* Since you answered yes to the last question, what percentage of your total operating budget has been committed to this activity? (not to marketing/communications of the organization's goals and achievements but to devcom ).
- 0-5%
- 5-10%
- 10-15%
- 15-20%
- > 20%
- Don't know
* What has been the status of this budget for development communications over the past five years?
- Decreased its budget
- Remained the same
- Increased its budget
- Don't know
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9. Reasons for no budget
note: This question followed question #8 if the answer was “no.”
Since you answered no to the last question, why - in your opinion - has your organization not committed resources to devcom ?
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10. Devcom Staff
* Do you have any development communication specialists on staff in your organization (not marketing or media relations specialists)?
- Yes
- No
- Don't know
If yes, how many?
- 1
- 2
- 3
- 4 or more
- Don't know
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11. Devcom and the Millennium Development Goals
* How relevant is development communications to the achievement of the Millennium Development Goals?
Relevance:
- Not relevant at all
- Somewhat irrelevant
- Neither relevant nor irrelevant
- Somewhat relevant
- Very relevant
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12. Devcom and the Millennium Development Goals
The next 8 questions each deal with a specific Millennium Development Goal. If you answer no, or don't know, you will be advanced to the next MDG. If you answer yes, please take the time to jot down a few thoughts in the spaces provided.
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Questions 13, 15, 17, 19, 21, 23, 25, 27. MDG x: (repeated for each of the 8 MDGs).
* Is your organization using devcom to help tackle this MDG, [name of MDG here]
- Yes
- No
- Don't know
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If Yes:
Questions 14, 16, 18, 20, 22, 24, 26, 28
- What is your organization doing in terms of Development Communications to address this particular MDG?
- In your opinion, what more could be done globally in terms of development communications to address this MDG?
29. Any other comments
Do you have any other comments on this issue?
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30. Thanks!
Thank you for your time. Please let us know if you would like a copy of the final survey report sent to you. It will be sent to the email address and/or mailing address you provided at the beginning of the survey. It also will be available online at devcom.uncdf.org
Sincerely,
Adam Rogers
* Do you want a copy of the final report?
- Yes! Please send electronic copy.
- Yes! Please send hard copy.
- No thank you.
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* = a required question that the respondent must answer in order to move on to the next question.
