About MicroStart | Guide Contents | Tool Kit Contents
Proposal
(cont'd) - Market
Who are your target clients: their income, sex, age, literacy?
What types of economic activities are they now engaged in? Where will you
work? In which communities or neighbourhoods? How much demand do you think
there will be for these services?
| Target Community Profile |
| Target Client Profile |
| Potential Demand |
| Other |
MicroStart:
A Guide
for Planning, Starting & Managing a Microfinance Programme
United Nations Capital Development Fund
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