On September 21, 2011, United Nations Secretary-General’s Special Advocate for Inclusive Finance for Development (UNSGSA), Her Royal Highness Princess Máxima of the Netherlands, released her second annual report on her activities to UN Secretary-General, Mr. Ban Ki-moon.
In the report, H.R.H. Princess Máxima calls attention to global progress in financial inclusion and the difference it makes for individuals and communities. She details her advocacy efforts to accelerate expansion of financial services that reach poor households as well as small and medium enterprises.
In collaboration with partners, H.R.H. Princess Máxima raises awareness on financial inclusion, and encourages action by government, financial regulators, intergovernmental organizations, civil society, and the private sector. For example, with a core group of partners, she developed and launched the Principles for Investors in Inclusive Finance; more than 50 global investors have now signed these. In June H.R.H. Princess Máxima and the President of Mexico, Mr. Felipe Calderón Hinojosa discussed opportunities for Mexico to deepen its good progress on financial inclusion. During all her country visits, H.R.H. Princess Máxima promotes strong government leadership, effective policies, and innovative public-private sector partners to deliver the right financial product at the right place and at the right price, for individuals and businesses alike.